OK GO's Latest Breaks Records

You don't even have to like OK GO's music to like their videos. The band has a reputation for incredibly detailed and timed videos that demand countless takes to get just perfect. Why the painstaking detail? Because all their videos are filmed in one continuous single shot -- with no breaks or editing. Word has gotten around the web, and now every time a new OK GO video is released, people flock to YouTube and elsewhere to see it. This latest video for their song "White Knuckles" racked up over 2 million views within just 24 hours after initial release. You can't even buy that kind of exposure.

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