Viral videos go viral because they have something about them that's incredibly creative, compelling, and new. The staff at Connected Ventures took it up a notch when they choreographed a complex lip-synched video in just one take. All employees participated in a carefully orchestrated cover video of Harvey Danger's 'Flagpole Sitta.'
This video has been seen tens of millions of times. Viewers recognized the company for its creativity and energy (remember, this was before every other dot-com jumped on the "we're young and hip" bandwagon). Connected Ventures now boasts 200 million page views a month across all their sites. Still think viral videos are just a fad?